Kim Kardashian and Kanye West’s 12-year-old daughter, North West, is group to motorboat her ain manner brand.
Kardashian’s lawyers precocious revenge 3 trademark applications connected behalf of nan preteen for nan caller venture, according to nan U.S. Patent and Trademark Office.
North’s early manner empire will reportedly beryllium called “NOR11” — a motion to North’s nickname arsenic good arsenic her property erstwhile she first developed nan line, according to The U.S. Sun.
The applications activity to usage NOR11 crossed aggregate categories: nan first successful clothing and accessories, including dresses, socks, shoes and hats. The 2nd was for watches and jewelry, including necklaces, bracelets, earrings and rings. The 3rd was for a assortment of bags, including backpacks, purses and wallets.
While nan marque has not yet been officially announced, North has been seen posing successful hats that opportunity “NOR11” for months successful pictures and videos shared connected her Instagram and TikTok accounts.


The filing was made by KimYe’s Kid Inc., which was incorporated successful California successful 2023. At nan time, Kardashian revenge trademarks for North — past 9 years aged — aiming to motorboat a skincare and toys line.
While nan corp is named aft some of North’s parents, only Kardashian is listed connected nan authorities records arsenic being progressive pinch her daughter’s recently budding empire.
Representatives for Kardashian did not instantly return The Independent’s petition for comment.
North is nan oldest girl of nan Skims laminitis and nan controversial “Gold Digger” rapper, who divided successful February 2021 aft 7 years together. The erstwhile mates still has a co-parenting narration to North, arsenic good arsenic their 3 different children: sons Saint, 10, and Psalm, six, and eight-year-old girl Chicago.
“NOR11 “will not beryllium North’s first profession move. Already, nan preteen has released her ain album, collaborated pinch her dada connected his euphony projects, starred connected nan screen of aggregate magazines and performed arsenic “Young Simba” in a Los Angeles accumulation of The Lion King.
Last year, 45-year-old Kardashian said she struggled pinch nan extra workload brought connected by being North’s “momager.” The Skims laminitis said connected their family’s Hulu reality series, The Kardashians, astatine nan time: “I thought I was engaged before. North, maine having to beryllium her momager correct now is crazy. It’s just, it was not connected my list. It was not connected my Bingo paper for this year.”
She continued: “I’m really conflicted connected my daughter’s career, truthful we’re going to talk astir that soon. I conscionable really want to make judge that everything’s really good balanced. All of nan activity experiences are balanced retired pinch conscionable capable nosy life experiences. I conscionable want balance.”
10 hours ago